Turn spare time into daily cashflow.
AMAZON is the world's largest online marketplace.
Amazon shares outstanding for the quarter ending June 30, 2025 were $10,80B which is a 0,92% increase year-over-year. In 2024, shares outstanding were $10,72B which is a 2,18% increase from 2023. Amazon 2023 shares outstanding were $10,49B which is a 2,97% increase from 2022. Amazon 2022 shares outstanding were $10,18B which is a 1,04% decline from 2021.
250,5 million global members in 2025.
Source : https://www.macrotrends.net
Source : https://redstagfulfillment.com
Just like every other investment vehicle, the price of Amazon stock will continue to fluctuate from time to time. Shares prices rise and fall in response to market factors. Traders benefit from these swings when they learn the movement pattern and take the necessary actions at different times to make profits.
The average stock price for the last 52 weeks is $211,30.
What AMAZON FBA is all about ?
The Fulfillment By Amazon (FBA) program, allows merchants to store their products in Amazon distribution centers, which takes care of order preparation, packaging, shipping, customer service and returns management. I know two different ways to sell on AMAZON :
What are the product's criterias ?
High demand (sales)
Low competition (reviews)
Price ($15 to $70)
Profit margin 25% minimum
Private label potential
What are the questions to always keep in mind ?
Can I build a brand around this product ?
What would my second product be ?
How can I make this product better ?
How can I make this product different ?
What do you have to do next ?
Look for a product with high demand (big sales) but low competition (low reviews).
Stay focus on low price products to source in order to reduce the shipment cost per unit.
Check out people's negative reviews to know exactly what to say to the supplier to improve the product.
Contact the suppliers to let them know what you want to improve on the product.
Market your product on social media such as Facebook, Instagram, YouTube, TikTok…
How much does it cost to get started ?
Let’s dive in!
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#1 - Amazon Seller Central Membership $39.99/month
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The first mandatory cost you’re going to face is the AMAZON Seller Central Membership.
You’re going to want to choose the professional version so you can scale, and it’ll cost you $39.99/month.
It’s mandatory to get started selling on AMAZON first.
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#2 - Product Research Tool (2 options)
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Unless you want to roll the dice and guess what products are going to sell, a product research tool is the single most important thing that will keep you as close to winning as possible. Data never lies, and access to data on products that have a REAL demand is priceless.
Here are your options :
Both of these tools are fantastic. The decision is up to you.
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#3 - Product Research Tool $150
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Before you dive in and commit to a supplier, it’s crucial to see and test the product for yourself.
Let’s say 3 samples costs an average of $50.
I highly recommend getting 3 types of samples so you know the manufacturer is consistent.
So, if each sample costs you $50, and you get 3 samples.
The total cost here is $150.
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#4 - Your Inventory $2500
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Your start-up capital goes into purchasing your product.
Always start off with smaller products since they’re far more reasonable and easier to ship.
To order your inventory, here are the calculations I’ve done :
$5/unit x 500 units = $2,500 (on average)
MOQ (Minimum Order Quantity) = 500 units (standard)
So, make sure each piece isn’t overly expensive. I think around $5 is a good starting budget to stick to.
It depends on the budget and what you want to sell.
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#5 - Packaging Design $25
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Sending your products in your own packaging design is crucial to building a loyal customer base.
It allows you to repeat purchases.
I recommend Fiverr to get your designs because it’s quick, has a large variety of service providers.
It's affordable compared to the quality of work.
A decent packaging design would cost you around $25.
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#6 - Brand Logo $15
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Again, for your brand logo, I highly recommend Fiverr too.
It’s quick, easy and extremely affordable.
But, if you want a more premium design.
I recommend using 99Designs as their quality of work across the board is specifically for premium customers.
The choice is completely yours.
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#7 - Photos for Amazon $100 - $1295
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Those variable costs that depend on who you use.
Using Fiverr will be far cheaper to get your photos done.
But, if you want to use a professional photography website.
It could cost you a lot more.
It’s up to you, your budget and your preference.
If you’re a bit bootstrapped with your budget, just use Fiverr.
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#8 - Barcodes $250
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Barcodes are essential to sell products on AMAZON.
It keeps everything legitimized while allowing AMAZON to track your package.
GS1 barcodes cost around $250 with a $50 annual fee.
This will, of course, depend on your budget.
But, it’s a great place to start when you’re making sales.
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#9 - Shipping Multiple Options
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Whenever you order your favourite thing on AMAZON.
You have different options when it comes to your shipping.
There’s no surprise if same options apply for the seller too.
Here are some of your options :
Air shipment : $400 (based on weight/dimensions)
Bond : $500 per year or $85 per shipment
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#10 - AMAZON PPC $200 (minimum)
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Of course, you’re going to market your product in some way.
And one of the most cost-effective ways to do it is through AMAZON PPC (Pay Per Click).
The minimum you’ll spend to market your product is $200.
The sky is the limit. So, it depends on your budget.
If you’re just starting out and testing the waters though.
Stick to a lower budget to see if your product is selling.
Once you get sales, you can scale them up with your profits.
So, the total approximate cost for getting started with AMAZON FBA will cost you somewhere around $3,830.
With that being said, let's quickly talk about optional fees to get started with AMAZON FBA. So, here's the thing :
Third Party Inspection : $300
Freight Forwarder : $120
How to negotiate with suppliers on Alibaba ?
LOW ORDER = HIGH PRICE PER UNIT
The smaller the product, the lower the price shipment.
So, you can order a bigger inventory.
How to contact those suppliers ?
Phone
How many suppliers to contact ?
At least 10
How to be professional contacting suppliers ?
Use a business e-mail address (@infoyourbrand.com)
First e-mail :
Which product you’re interested in ?
Is the product available for private labeling ?
Can I customize the product ?
What price tiers are ?
What is the MOQ ?
What’s the production time ?
Second e-mail :
What can of packaging and branding can you offer ?
What kind of payment do they accept ?
Give them information about your logo/packaging.
How to find good suppliers overseas ?
Go to Alibaba.com
Manufacturers / Trading Companies :
The manufacturer produce the product from scratch.
The trading company is the transition point between you and the manufacturer.
To know if the supplier you’re willing to work with is serious, ask for some certificates such as :
Business license
Bank account certificate
Foreign trade registration certificate
Customs registration certificate
ISO 9001 certificate
Performs invoice
Test reports
More advices to keep in mind :
Draft a time frame of 45 days with the supplier.
Require a 30% deposit on your inventory.
Hire a third party inspection agency to check on the good quality of the product.
Set up a professional, fast and fluid communication.
Things to avoid :
Don’t pay from PayPal for big transactions without Trade Insurance. Choose a wire transfer.
Don’t pay more than you should if the quality of product is not the way it should be.
Don’t accept any emotional requirements from suppliers who are trying to make you feel bad.
If your product is not shipped under 30 days isn’t good. It means the supplier isn't professional.
If there's a lack of communication and feedbacks between you and the supplier isn’t good either.
Packaging / Inserts :
Brand registry.
Keywords upfront and visible.
Chocking hazards (icons, caution info…).
The aesthetic appeal is very important to catch your customer’s attention and give them the desire to buy your product.
Don’t hesitate to interact with your customers as soon as they receive their product. Let them know that you’re available for any further information in case they need some more. For example, you can offer a promotion such as -20% off coupon on their next order. In this case, you’re showing that you care about them and want the best for them.
How to calculate the profit margin ?
You've to contact the supplier on Alibaba.com
For more information, click on the links below :
- THE AMAZING SELLING MACHINE
- THE MARKETPLACE SUPERHEROES
You can also visit their website by clicking on "E-LEARNING" button from the header menu on the top of the page.
Why is your listing not getting attraction ?
If you've already launched your AMAZON store but you're not getting enough sales to profit or you're not getting any sales at all, don't worry this is a very common issue. For you, I'm going to tackle what to do when your AMAZON products aren't selling. I'm going to show you step-by-step guide on how to drive traffic to your listing and make sure that it's ready to convert.
When you get into this business, you might be wondering why your listing isn't getting the attraction it deserves.
There are three reasons why this could be happening :
You're ranking at the top of the page for your main keywords, you're getting enough traffic to your listing but you're still not getting any sales. Conversion has everything to do with how attractive your listing is the buyer. Which means that you're getting traffic and people are clicking on your listing but something on your listing isn't converting a viewer into a buyer. These are the following steps to improve your conversion :
Step n°1 : Update your product pictures.
Either your main picture is great, people are clicking on your listing but then, there's nothing afterwards that's actually converting the customer into a buyer. You have 10 slots for your product images with AMAZON. So, you need to make sure that in these 10 slots, you're showing the product clearly in an attractive way meaning if you need to bump up the saturation of the product image to make the colors brighter, if you need to show the features in the product or if you need to take a product to get a 3D illustration of it instead of a 2D image. Maybe you just need to reshoot your product images completely because they're not attractive enough.
Otherwise, you also need to include some lifestyle pictures of real people (customers) using your product. In fact, people love to relate and if they can see somebody that looks like them using the product then, they can imagine themselves also using the same product and will likely purchase it. You also want images that highlight the benefits of your product not the features. Ask yourself, what are people going to get out of my product? You need to keep in mind that customers are always thinking about themselves, they're thinking about how the product they're buying is going to benefit them and solve their problem.
Step n°2 : Clarify your bullet points.
Maybe your bullet points aren't clear enough. As you already know, you have 5 bullet points on your product listing. You want to use these 5 bullet points to highlight the same benefits that you're putting on your product images in text form. You want to keep them short and simple. Include the keywords and make sure that's make sense because if someone is reading it, they want to get straight to the point. Make sure the first letter of your bullet point is a capital letter and then afterwards everything is regular.
Step n°3 : Add videos showing your product in action.
The video feature now is very important, you should already have it if you have brand registry. But, now AMAZON is allowing people to add a video even if they don't have brand registry. So, you can use that to your advantage by showing your product in action. In order to target your ideal demographic, make sure someone is using your product in the video. In this way, your customers can envision themselves using the product as well by getting a better visual experience of your product before purchase it. This is great because with online shopping in general, people can't hold the product, touch it and feel it unlike retail stores. The goal is to give to the customer as much as possible that realistic experience as if they were shopping in a retail store. So, the best way to do it, it's to show them a video of the product in action being used.
You're not able to rank for your main keywords. So, people aren't actually seeing your listing in first place. There's quite a few ways to solve that issue, people get intimidated and feel like they're not going to be able to rank at the top of the page for their main keywords but that's wrong. All you need to know are some tips and tricks to skyrocket your product to the n°1 page and at the top of the n°1 page. There's a platform called REBAID.com where you run either rebate campaigns, sweepstakes campaigns or live influencer campaigns. All three of them are great ways to improve your rankings on AMAZON and push your product up to the top of the first page.
By using rebate campaigns, you put in the product and your listing url for your AMAZON product listing. Then, you assign how much of it you want to give out a day, I recommend doing around 5 units a day and doing it for 2 weeks. This is the minimum amount of time that you need to consider doing this for you to be able to see results because AMAZON takes 2 weeks to reassess your daily basis sales data. So, you have to run it for at least 2 weeks. You choose your keywords and what REBAID does is to allow their customers base to go and purchase your product. It counts as sales for AMAZON and refunds those customers the amount. So, they get the product for free and you get the sale. It's definitely a WIN-WIN situation.
By using sweepstakes campaigns, you allow people to get access to a prize or giveaway after they enter their e-mail address. They're an AMAZON terms of service friendly way to generate buzz around your product, especially in your first launching to help you grow a mailing list. Whether you're launching a product on AMAZON, SHOPIFY, ETSY, EBAY, WALMART or any other marketplace, REBAID has got awesome solutions generating buzz around your product to gain reach and exposure. On a customer side, you can see what customers would see, there are people who want to have good deals on products, who want to enter sweepstakes. On a seller side, the side that you and I would join, where we're creating these campaigns for our products. You would create a campaign and each campaign is promised to get you hundreds of e-mails to collect even more e-mails. Setting up your campaign, you can offer a product as a prize in the giveaway like the product you're selling or you can also offer cash money. If you offer cash money, you're probably going to attract more customers. This could be an AMAZON gift card for example. Once you've set up your campaign, REBAID will launch it and promote it to their audience. That's important because you can set up these campaigns on a lot of other sites but who do you have to share with if you don't have a customer base, an e-mail list or a social media following...so that's what sweepstakes campaigns are made for.
By using live influencer campaigns, you get content out of the campaign and highly improve your campaign because you're getting reviews by getting a lot of sales. So, people will be leaving reviews on your listing allowing your product to be noticed. I recommend doing both of these at the time. They go hand in hand because firstly, you have your rebates which are guarenteed sales that you're going to be getting every single day and secondly, you have your influencer campaigns that will support your rebate program with more sales and content which is a video on your product listing and that happens whenever somebody mentions your product on AMAZON LIVE. The video goes on your listing demonstrating your product in action.
You either don't have enough reviews or you have too many negative reviews. In order to fix this, you can again use AMAZON LIVE. Obviously, it will drive sales which will then drive more reviews from buyers to your product organically.
Another way to fix this is to enroll in the early reviewer program which is available for everybody, all the sellers that join AMAZON and the fee is $60 getting from 1 to 5 reviews on your listing.
The next solution is to enroll in the vine program. Unfortunately, this is only available for brand registered sellers. But, if you're a brand registered seller, you can enroll in this program for only $200, which is very much worth it because you can get up to 30 reviews on your listing. This is a great amount of reviews allowing you encourage buyers to purchase more easily from you.
The fourth way to get more reviews on your listing is to include an attractive insert in your packaging. This is a good way to collect e-mails from your customers. So, you can redirect some marketing to them and push them towards your own website. But, it's a grey area when it comes to AMAZON guidelines. First of all, you want to make sure you're only asking for honest feedbacks, never request good reviews from your customers because this is completely against AMAZON guidelines. You can allow your customers to scan a QR code on the insert itself and this QR code will allow them to get either a discount code or a free product on their next purchase or whatever you offer is for them to give you their e-mail. This is called the lead magnet. By doing this, you can retarget them and send them some marketing e-mails.
The last way to get reviews on your listing product is to request a feedback from your buyers using your product. You can actually do this from the AMAZON website itself, there's a button from your seller central account dedicated to this in your order page where you can request feedbacks. It's a great option to follow up with your customers by collecting their own experience with the product. You can also automate this through a platform such as JungleScout.com
Let's now talk about the second way to sell on AMAZON.
What Reverse Sourcing Wholesale is all about ?
It's a old-school model but it's new to most of you because the most popular model of selling on AMAZON is Private Labeling. But, this little-known model is much easier to get up and running. For your information, there are many ways to sell on AMAZON like :
- Retail / Online Arbitrage
- Kindle Book Publishing
- Private Labeling
- Wholesaling
Each model has its PROS and CONS. So, it depends on you to know which model is the most suitable for you.
Following this model :
You can get started as early as today.
You don't have to invest thousands of dollars upfront into inventory.
You look for brands that are selling well on AMAZON and request to be an authorized reseller of their products.
You don't have to set up your own AMAZON listing, you just sell from the existing listing on AMAZON.
You don't have to invest money into marketing or put any effort into marketing the products.
You can start generating sales the moment your inventory reaches the AMAZON warehouse.
You don't have to invest much time into the business because it's very simple.
You can start with Reverse Sourcing Wholesale to make money. Then, you invest that money into a private label brand.
So, you start building up your brand without being in debt.
The point of this business model is to get the partnership with the brand owning the product in place, to start building trust with that brand owner. So, you can add the value from your own resources, turning your profits that you made off of the brand back into the brand to improve sales even further. You need to show them how you can do that. It's a kind of "business dating". You need to add value to those brands first to be in a good position to negociate with them.
For more information, click on the link below :
- THE WHOLESALE FORMULA
You can also visit their website by clicking on "E-LEARNING" button from the header menu on the top of the page.
Affiliate Marketing is a form of paid performance marketing where an affiliate promote a product by bringing traffic to a sales funnel on behalf of a merchant in exchange for a commission. Sales funnels have been used by almost every successful big companies around the world. Lower on this page, I give you more details about sales funnels.
Why should you be interested in Affiliate Marketing ?
A sales funnel is an online sequence that takes online traffic through a sales sequence of simple web pages. There are many different sales funnels on the market and each one of them is dedicated to a specific business model. In the affiliate marketing business, sales funnels are mostly used to promote physical products, digital products and services. There are 6 essential loops in a classic sales funnel :
AWARENESS : Generate awareness through blogs, ads...
In order to convert a cold traffic into leads then leads into hot sales, these following steps are necessary to create a sales funnel that converts.
If you're promoting a product, your sales funnel should be going through those different steps :
LANDING PAGE (E-MAIL SUBSCRIPTION)
THANK YOU PAGE (LEAD MAGNET : FREE WEBINAR)
BRIDGE PAGE (MORE INFO ABOUT THE PRODUCT)
PRODUCT SALES PAGE
PRODUCT UPSELL PAGE
PRODUCT PURCHASE PAGE
If you're promoting an online course, your sales funnel should be going through those different steps :
LANDING PAGE (E-MAIL SUBSCRIPTION)
THANK YOU PAGE (LEAD MAGNET)
SCHEDULE PAGE (BOOK A CALL)
SUCCESS PAGE
PURCHASE PAGE
The lead magnet is a gift you make to your traffic for free (webinar, bonuses...) in exchange of their e-mail address.